Dashboard
Analytics & Statistics
Track search performance and user behavior with the SearchX analytics dashboard.
Overview
The SearchX dashboard provides analytics on how users interact with your search. Use these insights to optimize your catalog, ranking rules, and search settings.
Available Metrics
Search Activity
- Total Views — Number of times the search widget was loaded.
- Total Searches — Number of search queries performed.
- Searches Over Time — Trend chart showing search activity.
Top Queries
- Most frequently searched terms.
- Queries with no results (opportunities to add products or synonyms).
- Queries with low click-through rates.
Conversion Funnel
SearchX tracks the full user journey from discovery to action:
- Views — Widget loads (impressions).
- Searches — Queries performed by users.
- Clicks — Product clicks from search results (click-through rate).
- Add to Cart — Cart additions originating from search (conversion rate).
CTR and conversion rate are available per query and per product.
Device & Location Intelligence
SearchX collects device and location data to help you understand your audience:
- OS Distribution — Breakdown by operating system (Windows, macOS, iOS, Android, etc.).
- Device Type — Distribution across Desktop, Mobile, and Tablet.
- Country Distribution — Interactive world map showing where your search traffic originates.
Location and device data is powered by a specialized IP API for accurate geolocation.
Accessing Analytics
- Go to Applications in the SearchX Dashboard.
- Select your application.
- Navigate to the Statistics tab.
Using Analytics to Improve Search
Low CTR Queries
If specific queries have low click-through rates:
- Review the search results for those queries.
- Adjust Ranking Rules to promote more relevant products.
- Consider adding Product Showcase items.
No-Result Queries
If users are searching for terms with no results:
- Check if the products exist in your catalog.
- Verify that relevant attributes are marked as searchable.
- Consider adding synonyms or alternative product names.
Data Retention
Analytics data is retained for the duration of your subscription plan. Contact support for information about data retention periods.